Google Ads · Retail · Morocco
Scaling Retro Plus from 1.5× to 6.8× ROAS on Google Ads
Retro Plus, a Moroccan retailer, was scaling ad spend but stuck at a 1.5× return with rising costs.
6.8×
Return on ad spend
+426%
Conversions
−38%
Cost per click
Our approach
- 1Restructured campaigns around margin and intent
- 2Overhauled creative and audiences
- 3Introduced aggressive negative-keyword hygiene
The result
Within three months ROAS rose from 1.5× to 6.8×, conversions grew +426%, and cost per click fell 38%.
Increase sales without wasting ad spend
Our eCommerce specialists help brands improve conversion rates, boost retention, and generate more revenue from every marketing dirham.
Contact Us